The Core Factors of ESG

The concept of Environmental, Social, and Governance (ESG) has gained significant attention in recent years, particularly in the manufacturing industry. ESG refers to the three central factors that measure the sustainability and ethical impact of an investment or business. In the manufacturing sector, ESG practices have become crucial for companies aiming to achieve long-term success.…

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What to Look for in a Commercial Printing Company

In today’s digital age, the demand for high-quality printed materials remains strong across many industries. However, selecting the right commercial printing company goes beyond print quality. Modern businesses and organizations must also consider factors such as data security, available comprehensive solutions, and the ability to navigate complex projects. Understanding these elements and their benefits can…

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The Benefits of Informed Visibility Tracking with Print and Mail Services

When integrated with digital advertising, printed direct mail can significantly amplify response rates, creating a powerful, multi-channel marketing strategy. The strategy, made possible with Informed Visibility Mail Tracking & Reporting (IV-MTR), is not simply combining two channels. It’s creating a cohesive, omnichannel experience that resonates with target audiences and drives action. Let’s explore how it…

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Building for the Future Through Environmental, Social, and Governance Strategy

From thoughtful resource management to diversity standards, regulation compliance, and other positive engagement, forward-thinking organizations have a responsibility to their customers, partners, and stakeholders to maintain ethical business best practices. An environmental, social, and governance (ESG) strategy aligns financial and strategic goals with sustainability and ethical considerations. Formulating an ESG strategy addresses vital environmental impacts,…

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5 Ways to Save with Improved Marketing Asset Management

graphic of asset management

Presenting a consistent brand across franchises or locations can be challenging, not to mention costly. At a minimum, physical and digital working files of a brand’s marketing assets—including brochure templates, logos, promotional flyers, banners, business cards, and promotional items—should be stored and organized in a centralized location. Unfortunately, “About 40% of marketers claim they do…

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