Direct Mail
Save Money with Address Correction Services
Returned Mail and Associated Costs When a mail piece is returned to you as “undeliverable as addressed” (UAA), what does it cost you? It’s not just the design, production, and mailing costs, although those are important, too. There are other, hidden costs that balloon your costs even higher. Fortunately, with a few proactive steps, you…
Read MoreUSPS Announced Additional Price Increases
In collaboration with the Postal Regulatory Commission (PRC), the United States Postal Service (USPS) announced additional price increases beginning on August 29, 2021. While the Postal Service called for increases back in January, 2021, this more expansive decision is part of the organization’s 10-year “Delivering for America” plan, hoping to balance company income alongside reasonable…
Read MoreHuman Behavior Changes Due to COVID: The Case for Personalization
Forever Changes While a lot of people are growing weary of the COVID pandemic and want to get on with life as we knew it, the fact of the matter is that the human experience has changed forever in the wake of this unprecedented (at least in our lifetime) new reality. Dare we say that…
Read MoreUsing Print to Stay Visible in a Virtual World
Restrictions on in-person interactions are creating a need to look for alternative ways to interact with customers and employees. Printed projects can help with the virtual connection. Research indicates, 40% of customers will try a new business after receiving a mail offer and direct mail recipients purchase 28% more items and spend 28% more money…
Read MoreThe 4 Most Important Questions to Ask About SOC 2
Is your data (or your clients’) being protected by your service provider? Do you depend on other partners to manage or store personal data such as health or financial information? Then knowing something about SOC 2 compliance is worth your time. What is SOC 2? SOC 2 is an auditing procedure that ensures secure management…
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