2020 Postal Rates featured image_envelope

As a new decade rolls in, USPS announces 2020 postal rates and increases. Postal rates will increase on January 26th, 2020. First-class stamps remain the same price at 55 cents while many flat-rate prices will increase slightly. USPS Postal Explorer publishes zone charts that estimate postage rates or mail piece by “zone” or distance that…

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Featured new tariff impact on businesses

The term “Made in China” is such a common phrase it’s practically a coined term for most retailers (especially with plastic goods). As the United States’ largest trade partner, China accounted for $522.9 billion in imports in 2017 (in comparison to just $187.5 billion we exported to them). This means when it comes to low-cost…

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folded direct mail featured image

You may have heard that print marketing is dead, but research shows the opposite is true. Marketers report that sending a folded direct mailer can create more engagement. In 2017, companies spent $167 per recipient on folded direct mailer campaigns and sold $2095 worth of products per person—a ROI of 1255%! 56% of customers found folded direct…

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