An Inside Look at Choosing Paper for your Print Project
Paper, there’s more to it than “basic copy paper”. When it comes to print projects, one of the first and more important decisions you will make is choosing the right paper. After all, when it comes to printed materials, paper type and quality are as important as color and design in the way it impacts…
Read MoreSelf Mailers: A Creative Way to Share Information
Self-mailers are inexpensive and have many benefits. If you want a direct mail tool that is less costly than a letter package but has a larger footprint than a postcard a self mailer may be the solution. Self-mailers are created when a single piece of paper is folded to create a self-contained mailing format. Folding…
Read MoreKeys to Effective and Secure Variable Data Printing
Variable data printing (VDP) allows companies to personalize customer and member-based messages. According to an Adobe survey, 89% of marketers see a positive ROI when they use personalization in their campaigns. Using it wrong, however, can cost you money. Gartner reports that “in a survey of more than 2,500 customers, more than half report they…
Read MoreWhat is an eProcurement System and Do You Need One?
When Electronic Data Interchange (EDI) came into existence in the 1980s, it allowed standard business transactions that used to be completed using paper, over the phone or by mail to be accomplished electronically. Out of this game-changing technology, eProcurement, or electronic procurement, was born. If you are considering whether to use an eProcurement system, this…
Read MoreFineline’s Commitment to Digital Print Workflows and Improving the Client Experience
Our Commitment to Clients Our customers are at the core of our business. We live by the phrase “we will not ask for your business until we can improve it.” To that end, we are always looking for ways to improve our customer experience. With 42 years in the printing industry—yes, we existed before the…
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