Saving Money with Marketing Asset Management

graphic of asset management

A big part of the efficiency for any marketing department stems from how they manage assets. Brochure templates, logos, business cards, swag, pamphlets–in a perfect world, all these designs are stored in one centralized location. But not all companies live in this perfect world–or even know that it exists. These companies are losing money every…

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Print Specifications

Print Specifications Computer Image

Fineline Printing Group’s goal is to provide customers with the highest quality product at the lowest cost—as quick as possible. Ensure that the artwork transfer process goes smoothly and efficiently by following these guidelines. And, remember that your Fineline representative can answer questions as you develop your artwork.  File Formats Accepted Please Note: Most file…

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Brand, Membership-Based Marketing, and Education

By Phil Mikesell, Senior Account Manager at Fineline Printing Group So what do we know about brand consistency across multiple audiences? We know maintaining brand across multiple industries can be similar in some ways. Take logos for example. Every time we see or reach for a Coca-Cola, we know what we are getting. We also…

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Digital Asset Management & Integrations Protect Your Branding Assets – in an Evolving Industry like Healthcare

Written by Guy Vreeman, Director of Technology at Fineline Printing Group As more baby-boomers continue to qualify for Medicare, new healthcare options like the Affordable Care Act and HIP 2.0 emerge, and healthcare acquisitions occur – it’s no secret that the healthcare landscape is rapidly changing. We’re often asked for best practices on protecting brand…

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Featured Industry: Non-Profit Organizations

Tips from Fineline’s Phil Mikesell, Senior Account Manager Fineline’s experience as a not-for-profit print partner has truly run the gamut. We have worked with non-profit organizations such as Bosma Enterprises, Kiwanis International, and Junior League to accomplish everything from day-to-day print collateral, publications and annual reports, to fundraising outreach mailings and digital media program integration.…

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