Posts by Beth Valdettaro

How to Increase Competitive Advantage Using MBE Vendors

The benefits of working with minority owned businesses range from speeding up innovation to increasing brand awareness and loyalty among customers with shared values. Finding a vendor mature enough to handle advanced needs can be challenging. As an MBE, we sometimes see internal stakeholders get skeptical about switching to a new vendor and sustaining success.…

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A Sales Guide on How to Turn Mistakes into Successes

Written By Beth Valdettaro, Director of Sales & Client Services “Failure is success if we learn from it.” – Malcolm Forbes The journey to success requires many bumps and setbacks along the way. We all make and learn from our mistakes over time. Sure, we tell ourselves, “nobody’s perfect,” however in reality, we know deep…

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