New USPS Secure Mailing Process & 6 Steps to Ensure Compliance

Between Aetna’s recent news story on disclosing confidential healthcare information, Affordable Care Act changes, and Medicaid updates – businesses (and patients) are learning how critical compliant mailing has become. It begs the questions: what are USPS secure mailing compliance regulations and how are businesses being held accountable to protect the rights of recipients? To start,…

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Compelling Content Is A Must For Marketing

playing cards

Look out for Connect Magazine to hit your doorsteps soon. If you’re not receiving our beautiful bimonthly publication packed with articles devoted to marketing, marketing services and strategic concepts for marketers – subscribe here today!   Marketing is a house of cards without compelling content  by Charles Lunan “Lack of true content is killing the reputation of content…

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4 Self-Inflicted Missteps to Avoid to Protect Your Brand

Brand

Look out for Connect Magazine to hit your doorsteps soon. If you’re not receiving our beautiful bimonthly publication packed with articles devoted to marketing, marketing services and strategic concepts for marketers – subscribe here today! Global brand revitalization expert Larry Light, talks about keeping your brand relevant Blockbuster. Remember them? In a time that seems far, far away,…

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Building Relationships for the Long Haul

Q&A with Bill Schiemann Bill Schiemann knows a thing or two about this whole premise of staying engaged and connected with the communities you belong to. His role starts at the beginning. As the principal and CEO of the Metrus Group, he and his team are known for its pioneering work in the creation of…

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