Posts Tagged ‘Direct Mail’
2020 Postal Rates
As a new decade rolls in, USPS announces 2020 postal rates and increases. Postal rates will increase on January 26th, 2020. First-class stamps remain the same price at 55 cents while many flat-rate prices will increase slightly. USPS Postal Explorer publishes zone charts that estimate postage rates or mail piece by “zone” or distance that…
Read MoreFolded Direct Mailer FAQs to Increase Engagement
You may have heard that print marketing is dead, but research shows the opposite is true. Marketers report that sending a folded direct mailer can create more engagement. In 2017, companies spent $167 per recipient on folded direct mailer campaigns and sold $2095 worth of products per person—a ROI of 1255%! 56% of customers found folded direct…
Read MoreNew USPS Secure Mailing Process & 6 Steps to Ensure Compliance
Between Aetna’s recent news story on disclosing confidential healthcare information, Affordable Care Act changes, and Medicaid updates – businesses (and patients) are learning how critical compliant mailing has become. It begs the questions: what are USPS secure mailing compliance regulations and how are businesses being held accountable to protect the rights of recipients? To start,…
Read MoreFineline Chooses CHILI Publisher for its Finelink 2.0 Print Marketing Platform
Erpe, Belgium, February 5th, 2016 – CHILI publish announces that Fineline, a leading print marketing platform provider, has adopted the CHILI publisher online editor for their multi-channel marketing and print procurement platform called Finelink 2.0. CHILI publisher gives Finelink the technical resources they need to create a customized online solution that brings together all aspects…
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