Posts Tagged ‘Direct Mail & Fulfillment’
Personalized Communications: It’s all about the Data. Where do you start?
According to InfoTrends, personalized direct mail communications increase repeat orders by 48%, response rates by 36%, overall profit by 32%, and order size by 25%. It’s pretty intuitive: the communication is more relevant and therefore impactful. After all, your customers have unique personalities that relate to unique buying habits. When they are communicated in a…
Read More