Posts Tagged ‘Direct Mail & Fulfillment’
Case Study: Saying ‘Yes’ First
The definition of success is different for nearly everyone; Fineline’s definition is in how we satisfy and impact our customers. This month, Todd Howard tells us about his team’s success with Novitex. Client: Novitex Enterprise Solutions in Stamford, CT Novitex is a digital-first, document outsourcing provider specializing in the Integrated Document Life Cycle™ (The IDLC™).…
Read MoreCase Study: Personalized Data in a Regulated Environment
Fineline’s Case Study on Personalized Membership Kits in the Healthcare Industry Client Introduction: Health Insurance Innovations needed to build a partnership with a printing organization that would be able to meet the technical requirements mandated by a regulated environment, understand its organizational needs, and grow along side its organizations. Through an exhaustive search, HII ultimately…
Read MoreUsing Print to Support an Iconic Brand
Q&A with Fineline’s Todd Howard, Director of Sales and Client Services There are few brands in Indianapolis as iconic as the Indianapolis Motor Speedway, and Fineline is proud to service its integrated printing needs. This month Todd Howard, Director of Sales and Client Services talks about how IMS uses print wisely to promote its brand.…
Read MoreDon’t Forget To PRINT
By Maggie Anderson, Marketing Communications Intern Our past several blogs have shown the value of printed communications in cross-media marketing. The combination of both print and digital media creates a multi-touch marketing campaign that appeals both to people’s senses and the increasing tendency to rely on digital messages. Click here to learn more about Fineline’s integrated marketing capabilities.…
Read MoreShould Modern Marketing Include Print?
Guest Blogger Feature By Randy Clark, Director of Communications, TKO Graphix Marketing has dramatically changed over the last 20 years. Not long ago print was an integral part of most advertising campaigns. Brochures, catalogues, and pamphlets were printed and presented to clients in-person or by mail and not distributed electronically. Even broadcast media initiatives usually included printed collateral.…
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